Link Diversity – Still Relevant to SEO?

The concept of Link Diversity is a concept that is casually accepted without thinking about it. But nothing should be accepted without thinking about it. This is not suggesting that obtaining the same kind of link over and over is fine. It may be helpful to consider what role link diversity plays in ranking a site and whether it is[…]

Read more

Get the agency guide to video marketing

As people are presented with more and more content, it gets harder to cut through all the noise. The key is to know what types of content work best and how to get that content front-and-center for your audience. Video content is one of the best ways to boost engagement. Video has repeatedly proven to be a star performer among[…]

Read more

LiveRamp brings its search targeting to Bing Ads

Almost exactly a year ago, data onboarding and identity resolution provider LiveRamp announced a new people-based search targeting service for IdentityLink. The first effort for that service was designed for Google’s Customer Match. IdentityLink is LiveRamp’s people-based identity resolution service. With Google’s Customer Match, a brand can target customers with ads in Google Search results. A Honda dealer in Boston,[…]

Read more

Instagram Decides Not to Alert Users When Screenshots Are Taken

Instagram confirmed it has decided against the idea of alerting users when a screenshot is taken of their story. Back in February I reported that this feature was spotted in testing, which was based on information posted by multiple users on Twitter. Good bye freedom to screenshot IG stories. 💔 Thank you, Instagram for the warning. pic.twitter.com/y0pEaVR0Jq — mulan (@__cajb)[…]

Read more